If you subscribe or follow my blog regularly you may well have noticed that it has been some considerable time since I last posted anything. This has been rather by default than design as several months ago, out of the blue, my website fell victim to a Turkish cyber attack. This resulted in the entire thing being taken offline and rendered irrecoverable with the exception of the blog posts themselves. At the time I was furious with the whole situation, it was frustrating to say the least and I felt I had better things to focus on than rebuilding it from scratch. However, despite feeling dejected at the prospect I decided to embrace the opportunity and give the whole site a complete overhaul. Today, I’m thrilled to share with you the full unveiling of the new improved website! It feels great to reveal this to you as website overhauls can be extensive and tiring, so whether you did it by yourself or you got some help from a web design melbourne service (or wherever you looked), then know that it is worth it for what you’re doing.
As part of the re-design, I have tried to streamline the running so that the site is more intuitive to use (and manage!). There is a link directly to my stock portfolio with Alamy while existing clients can still log in to view their appropriate galleries from specific projects. All my latest notecard designs are available to buy in the webshop along with copies of the Seasons anthologies to which I contributed. I am also thinking of leveraging the services offered by jacksonville search engine optimization firms and similar marketing companies in my area. That may increase traffic to my website, and maybe I’ll get more orders for my notecard designs. In fact, I have some plans in the pipeline for new products too!
Before I proceeded with redesigning my website, I wanted to get some outside opinions. While I was thinking about it, I think I just wanted my web developer to work on the appearance because I was under the impression that a website is just the first impression for customers. Later on, I realized that even though appearance matters, that’s not the only thing that affects the business. In the long run, website ranking matters a lot because of which it’s necessary to get in touch with an SEO Agency to help rank your website and reach your potential customers.
Furthermore, people do not usually trust poorly designed websites where content is strewn about. And because my competitors are doing it, I had no choice but to do it as well. But then I realized that this type of redesigning by a competent web designer might not only increase traffic to the site, but could also be a great way to strengthen our online strategy by perfectly molding around our brand and complementing our marketing efforts.
The galleries are simplified to make it easier to navigate between them and get a clearer overview. I particularly like this as not only does it look great, but I can update them far more easily than on my old site, so hopefully I’ll be able to share new images more regularly.
If you wish to commission work of any sort, the options are laid out plainly to choose from but equally, if you have any questions it’s really simple to get in touch. The layout of the blog itself has changed slightly too; you can now look back at older posts with greater ease and hopefully get a better idea of the content within each post from the main page. You will also notice a new little orange badge to the side. This is because, just before my old site went down, I was featured in Tusk Photo’s list of the Best 26 Wildlife Blog’s to watch in 2017!
I am particularly pleased with the overall aesthetic of the new website and I really hope that you all like it too. It would not have been possible without the help, wisdom and infinite patience of Richard Slade!
More importantly, now that it is all up and running once again, I have an awful lot to tell you about from local events and outings to favourite spots for particular species and exciting trips overseas. If you don’t want to miss a post, feel free to subscribe if you haven’t already and stay tuned for more news, tips and trips to come!